New User? Register Now
Already a User? Login Now
$4.00
$7.00
$3.00
$12.00
With the rapid growth of digital technologies, including e-commerce, branding Online, and technology-based models for business, digital marketing has quickly become one of the largest segments of the job force for many nations. Various businesses continue to pour money into areas such as social networking, Search Engine Optimization (SEO), paid advertising, and digital analytics.
Therefore, there is a large need for digital marketers to be educated properly and professionally. Digital marketing requires knowledge or training for anyone wanting to enter this rapidly expanding area as either a new graduate or someone looking to further develop their skills through an MBA with an emphasis on this field.
This article identifies and lists the best digital marketing degree programs provided by Indian universities, whether you are interested in an Online or Online MBA format, and therefore are able to accommodate both working professional opportunities and those in full-study mode, and entering the job market after being in school.
The Guide also provides information regarding costs for the different types of digital marketing degree programs available after completing class 12 in addition to information about the different types of specializations to choose from, and salary ranges for individuals that complete an online Digital Marketing degree program, inclusive of salary trends for the BSc in Digital Marketing. All of this can assist students in making better informed decisions before entering this career option.
Digital Marketing degrees train graduates for careers in India's fast-growing Digital Economy by providing them with versatile career options due to the increased demand for online marketing strategies in India.
Highest Demand Job Opportunities: Pursuing a job such as Search Engine Optimization (SEO) Specialist or Social Media Manager with a Digital Marketing degree will allow you to earn an entry-level salary of around ₹4-6 lakhs per annum (LPA) as a recent graduate in India.
Affordable Entry Point: Digital Marketing programs after 12th (12th grade) generally have fees ranging from ₹50,000 to ₹2 lakh at some of the Best Digital Marketing Colleges and Universities in India to assist you in acquiring the skills necessary to enter this field quickly.
Growth In Value: A Digital Marketing degree (BSc) for a fresher can average a starting salary of ₹5-8 lakhs per annum (LPA), and as you gain experience in E-commerce and advertising, your average salary could rise to over ₹15 lakh per annum (LPA).
Further Advancement: Pursue an MBA in Digital Marketing to enhance career opportunities into leadership roles by expanding your ability with Business/Management Knowledge and Analytical Capabilities for an average salary of ₹10-20 Lakh per annum (LPA).
All-Access Flexibility: Flexibility allows students, regardless of their occupation (professionals, freshers post-12th), to study how, when, and where they want, without having to move.
Affordable Option: The cost of an online education is 30-50% lower than that of an on-campus education (for example, the fee for an MBA is between ₹ 2-5 lakhs); there are no hostels to pay for and therefore the return on investment (ROI) for a BSc in digital marketing, with a starting salary of ₹ 3-6 LPA is maximized.
Industry-Driven Curriculum: The curriculum is aligned with industry-standard tools (e.g., Google Analytics, SEO, and AI ads). These tools are provided through course content from colleges offering a Digital Marketing Degree (e.g., Amity Online and NMIMS Global).
Global Networking Opportunities: Students have access to alumni from recognised companies and to virtual internships/certifications that give a stronger presence when job searching for a Bachelor's degree in Digital Marketing jobs in India.
Increased Job Opportunities: The US Government recognizes the legitimacy of all certifications awarded by universities and colleges, which enhances their employment eligibility; graduates with a Digital Marketing MBA can earn between ₹ 8-15 LPA in less time than those with offline degrees.
Study On Your Terms: The online modules are self-paced and provide recorded sessions for revision purposes; in combination with the 900M+ users of the Internet, these factors contribute to an increasing demand for Online Digital Marketing courses.
Digital Marketing degrees open doors to high-demand roles in India's growing digital economy. Graduates enjoy competitive salaries, with averages reflecting 2025 trends from entry-level to senior positions.
MBA in Digital Marketing graduates earn higher salaries due to managerial and strategic responsibilities, while BSc graduates build strong technical foundations and grow with experience.
Students can pursue UG-level digital marketing degrees, such as BBA or BSc in Digital Marketing, after completing Class 12th.
Below is a detailed overview of reputable universities offering online digital marketing-focused degree programs with recognized accreditation.
Amity University Online offers a structured Online MBA with specialization in Digital Marketing, designed for students and professionals aiming to build managerial strength alongside real digital marketing skills. The curriculum covers branding strategy, social media planning, analytics, content marketing, and performance management.
Key Highlights
Degree Mode: Online MBA
NAAC Grade: A+
Accreditation: UGC-DEB / AICTE approved
Recognized among top online MBA providers
Suitable for working professionals and graduates
The program provides exposure to industrial case studies and tools used in performance marketing, making it a strong choice for strategy-focused learners.
NMIMS Global Access School for Continuing Education offers online MBA programs that include digital marketing subjects, consumer behavior, marketing analytics, and business strategy.
Key Highlights
Degree Mode: Online / Online-MBA
NAAC Grade: A+
Accreditation: UGC approved
Listed in NIRF ranking categories for management
Focuses on marketing, analytics & branding
This is ideal for working professionals planning to transition into management roles while gaining an understanding of digital-first branding.
LPU Online offers an Online MBA with specializations relevant to digital marketing and marketing strategy. Learners develop skills related to digital business models, consumer behavior, and campaign planning.
Key Highlights
Degree Mode: Online MBA
NAAC Grade: A++
Accreditation: UGC-entitled / AICTE recognized
Mentioned among the leading online MBA universities
The program provides a practical understanding of digital brand growth—ideal for students targeting agency or corporate leadership roles.
Manipal University Jaipur offers Online MBA programs recognized for strong curriculum structure and digital-driven management concepts.
Key Highlights
Degree Mode: Online MBA
NAAC Grade: A+
Accreditation: UGC-entitled / Approved for online learning
Recognized among online-MBA providers in 2025
This degree is well-suited for individuals seeking career growth in analytics-centric marketing environments.
Dr. D.Y. Patil University offers an online MBA with marketing specialization, covering digital concepts, branding, and performance strategy.
Key Highlights
Degree Mode: Online MBA
NAAC Grade: A++ / A (program dependent)
Accreditation: UGC / AICTE / DEB approved
Listed among recognized online MBA universities
This program offers flexibility for full-time employees and graduates seeking to strengthen marketing foundations with digital specialization.
Chandigarh University Online offers an Online MBA program that aligns with modern marketing demand.
Key Highlights
Degree Mode: Online / Online-MBA
NAAC Grade: A+
Accreditation: UGC-DEB & AICTE approved
Ranked 27th in the NIRF MBA ranking 2024 for its MBA programmes
It is suitable for students seeking quality ranking recognition with the flexibility of online learning.
IGNOU offers widely recognized distance and online-mode MBA courses that include marketing and management concepts. While specialization may vary, it remains one of India’s trusted institutions for remote learners.
Key Highlights
Degree Mode: Online / Distance
NAAC Grade: A+ / A++ (institution recognized)
Accreditation: UGC approved
Known among the top distance/online MBA providers
IGNOU remains popular for cost-efficiency and long-standing credibility.
Choosing between BSc (or BBA) and MBA in Digital Marketing depends on career stage, goals, and investment. BSc suits beginners building foundational skills quickly, while MBA targets advanced leadership amid India's digital boom.
India's Digital Marketing sector is exploding, valued at USD 6.71 billion in 2025 with a 30.2% CAGR through 2035. This boom creates vast opportunities for graduates from Bachelor's degree in Digital Marketing in India and MBA in Digital Marketing programs.
Growth Drivers
Massive Market Expansion: Digital ad spend to hit ₹52,992-₹62,045 crore by 2025, outpacing traditional media at 44-55% share.
Internet Surge: Over 900 million users by 2025, fueled by Digital India, 5G, and tier-II/III penetration.
E-commerce Boom: Sector reaching $147 billion, demanding SEO and social media experts from Digital Marketing degree Colleges.
Career Prospects
High ROI Degrees: BSc in digital marketing salary starts at ₹3-6 LPA post Digital marketing courses after 12th fees of ₹1-3 lakhs.
Leadership Paths: MBA in Digital Marketing unlocks ₹8-15 LPA managerial roles in AI-driven strategies.
Job Demand: 1 million+ openings yearly, with influencer and CTV ads growing 35%.
All digital marketing degree programs are not created equally, and selecting an appropriate program is important for building a successful career in one of India's fastest-growing job markets. Pursuing a Bachelor's or MBA in Digital Marketing in India from one of the best Digital Marketing Degree Colleges will provide students with a foundation in the strategic, analytical, and practical application of digital marketing across multiple business sectors.
Many online programs offered by established and accredited institutions (e.g., Amity University Online, NMIMS Global, LPU Online, Manipal University Jaipur Dr. D.Y. Patil Online, Chandigarh University Online, and IGNOU) will allow students to learn how to apply these skills flexibly, thus allowing them to develop and maintain relevant global marketing skills.
Digital marketing is playing a large role in defining the future of branding, business, e-commerce, communication, and many other areas of life, and as such, students and professionals should consider digital marketing as an avenue for a successful and growing career.
1) What is the salary for newcomers to the BSc in Digital Marketing in India on average?
Ans. The beginning salary for recent graduates is ₹3-6 LPA and may increase to ₹8-12 LPA, depending on the employee’s experience with SEO and Social Media in their respective roles.
2) What are the fees for a digital marketing diploma after 12th Grade from the best colleges?
Ans. Digital Marketing degree programs at colleges provide both online and on-campus offerings. They range from ₹1 to 4 lakhs, depending upon a student’s choice of program length, which can be completed in three years.
3) Which degree has better career advancement prospects in digital marketing: a Bachelor's or MBA in India?
Ans. A bachelor’s degree will provide opportunities for recent graduates to find employment (starting salaries of ₹3-6 LPA). And an MBA with a specialization in Digital Marketing prepares existing professionals for managerial roles, making them potential earners between ₹8-15 LPA.
4) What are the top Digital Marketing degree Colleges offering online programs?
Ans. Top colleges offering online degree programs in digital marketing include Amity University Online, NMIMS Global, LPU Online, Manipal University Jaipur, and Chandigarh University. All of these universities have received recognition from UGC for their digital marketing programs.
5) Is a digital marketing degree worth it, based on future possibilities?
Ans. Yes, because the digital advertising market in India will reach Rs. 52,992 crores by 2025, thereby creating over 1 million positions annually, providing good ROI.
6) What is the Eligibility for obtaining a digital marketing degree?
Ans. Bachelor’s degree candidates require a minimum of 10+2 with a minimum of 50%. A Master of Business Administration (MBA) requires candidates to have a bachelor’s degree and work experience at UGC-accredited universities.
India has a net of 9.6 Million students that will enroll in online education by the end of 2024. Still, the online education sector in India is unorganized and students face a lot of difficulties in getting information on it. College Drishti aims to tackle the current difficulties of students. College Drishti is India's first online platform that brings you all the online universities at a single platform.
